Elizabeth Barrette (ysabetwordsmith) wrote,
Elizabeth Barrette

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Title Crafting

This article offers some tips on creating an effective title.

I'll add one more tip: If there is a totally, intuitively obvious title then use that. Certain things tend to stick in the human mind, to the point that people will use them even if they are supposed to be using something else. So if put a non-memorable title on your story, poem, etc. then people are liable to forget it and give it a nickname. If that happens, you flunk Title Craft 101 for that story.  It can tank your sales.  A classic example of this phenomenon is the song "Escape" -- nobody remembered that name, they asked for "The Piña Colada Song."

Tags: how to, networking, writing

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